---
title: Coupon Links
description: >-
  Embed a coupon code directly in a link to your Photo Finale site so the
  discount is applied the moment a customer clicks through.
---

> **For AI agents:** the complete documentation index is at [llms.txt](/llms.txt). Append `.md` to any page URL for its markdown version.

A coupon link applies a coupon code automatically when the customer arrives at your site — no typing, no forgotten codes at checkout. Coupon links are the highest-converting way to run a promotion in an email or social post.

<Tip>
Replace `demo.photofinale.com` with your own PF site domain in any of these links.
</Tip>

## Add a coupon to any link

Append `?coupon=` and your coupon code to your site's address:

```text
https://demo.photofinale.com?coupon=SAVE10
```

## Combine a coupon with a product link

Even better, add the coupon to a link for the product group the coupon applies to. The customer lands on the right products with the discount already in hand:

```text
https://demo.photofinale.com/shop/cards?coupon=SAVE25
```

The `coupon` parameter works on any link into your site — category links, occasion links, and direct product links included.

<Note>
The coupon still has to exist before the link can apply it. Create and manage your coupons in myLab first — see [Coupons and Promos](/store-setup/coupons-and-promos/overview). For more marketing ideas, see [Linked Coupon Codes](https://www.photofinale.com/linked-coupon-codes/) on photofinale.com.
</Note>

## What's Next?

<Columns cols={2}>
  <Card title="Coupons and Promos" icon="badge-percent" href="/store-setup/coupons-and-promos/overview">
    Create the coupons your links will apply.
  </Card>
  <Card title="Product & Category Links" icon="tags" href="/pf-website/linking-into-pf-web/product-and-category-links">
    Build the product links to attach your coupons to.
  </Card>
</Columns>